Clew

Two-step service rating

Collect reviews from happy users and reasons from unhappy ones.

Format: two-step ratingTrigger: after a delayFrequency: once per visitorPlan: Pro
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What this template is for

Happy customers rarely write reviews on their own; unhappy ones do, in public. The two-step rating sends 4–5 stars to your review page and asks everyone else what to improve — inside the product.

Why these defaults

  1. Five stars: the clearest scale, answered fastest.
  2. Threshold 4: 4–5 → the review link, 1–3 → "what should we improve?".
  3. After 30 seconds on the page: people have had time to work.
  4. A card in the corner, once: out of the way and never repeated.

Template settings

Formattwo-step rating
Triggerafter a delay
Frequencyonce per visitor
Pagesany page
Audienceeveryone
Priority0

What to measure after launch

The average score, clicks to the review page and what unhappy users write. See the rating stats in Clew.

Plan

Needs Pro: the free plan covers tours and tooltips only. Pro has 14 days free, no card.

How to set it up

  1. Sign up and add a site — you get one

    Product tours, popups and onboarding in the age of AI

    7 patterns with step counts, copy rules and what to measure, what AI changes, and a checklist before you publish. PDF, 2 pages. What is inside →