Powerful BI — but a newcomer sees an empty dashboard
Product onboarding for BI and analytics tools: get users to their first insight instead of leaving them on an empty dashboard. Tours, tooltips and checklists your product team sets up.
Where activation leaks
Users never reach the first insight
An empty dashboard and a dozen chart types are intimidating. Users don’t know where to start and don’t come back.
Power comes with a learning curve
Filters, slices, formulas. Without a guide, only a fraction of users ever master a powerful tool.
Trials end before value shows up
Fourteen days of trial go by without a first report — and the account doesn’t convert.
How Clew solves it
Product managers edit the hints
A developer adds one script tag, once. From then on the PM places tooltips and tours in a visual editor and changes copy without a release — the same day a question shows up in support.
See where people get stuck
Step-by-step funnels and drop-offs, plus detection of hints that broke after a front-end release. Counted with a random browser ID — no IP addresses, no personal data.
Tours, tooltips, checklists, modals
Every format is built in one editor and follows the same display rules — by URL, segment, trigger and frequency.

The path to a first report
A “Build your first dashboard” checklist leads step by step, a tour shows the builder, and a modal announces a new visualization.
This is an illustrative scenario, not a real customer. Real customer stories will appear here as they happen.
Why Clew
Frequently asked questions
Is Clew a good fit for BI & analytics products?
Product onboarding for BI and analytics tools: get users to their first insight instead of leaving them on an empty dashboard. Tours, tooltips and checklists your product team sets up.
Do I need a developer to set up onboarding?
Only once — to paste one script tag into your page. After that, product managers, marketers or support build tours, tooltips and checklists in a visual editor right on the live page, with no releases.
Does Clew work with React, Vue and single-page apps?
Yes. The widget is dependency-free vanilla JavaScript; it survives route changes in single-page apps and does not pull in a framework.
Can I self-host Clew?
Yes. Run it in Docker or as a single Node process with a built-in SQLite database; visitor data stays on your servers. The self-hosted edition is a one-time license with a year of updates and support.
How much does Clew cost?
The Free plan is free forever: 1 site and up to 3 published tours, no visitor caps. Pro ($14.99/month, 20 published tours, no visitor caps) and Business come with a 14-day trial, no credit card. There is also a one-time Lifetime license and a self-hosted box.
Using Clew? Your numbers on activation and support load belong in this spot.