Own your activation funnel — without waiting for a sprint
You see the drop-off in the data and the confused questions in support. With Clew you fix it yourself: place a tooltip, build a tour to the first key action, add a checklist — and watch the step funnel move, all without a release.
Why activation work stalls
The PM owns the metric but not the means to move it.
Onboarding loses to features
Every hint is a ticket that competes with roadmap work — and usually loses.
Two weeks for one tooltip
You spot the problem on Monday; the fix ships next sprint, when the UI has already changed.
No step-level data
Without tour funnels you can’t tell which step loses people, so you guess.
How Clew solves it
Product managers edit the hints
A developer adds one script tag, once. From then on the PM places tooltips and tours in a visual editor and changes copy without a release — the same day a question shows up in support.
See where people get stuck
Step-by-step funnels and drop-offs, plus detection of hints that broke after a front-end release. Counted with a random browser ID — no IP addresses, no personal data.
Tours, tooltips, checklists, modals
Every format is built in one editor and follows the same display rules — by URL, segment, trigger and frequency.

Fixing a drop-off in a week
The funnel shows 40% of new users stop at “connect data source”. You add a tooltip that explains the two options, A/B test it against the current screen, and read the result in the same funnel.
This is an illustrative scenario, not a real customer. Real customer stories will appear here as they happen.
Built for the person who owns activation
Frequently asked questions
Why should product managers, not engineers, own onboarding?
You see the drop-off in the data and the confused questions in support. With Clew you fix it yourself: place a tooltip, build a tour to the first key action, add a checklist — and watch the step funnel move, all without a release.
Do I need a developer to set up onboarding?
Only once — to paste one script tag into your page. After that, product managers, marketers or support build tours, tooltips and checklists in a visual editor right on the live page, with no releases.
Does Clew work with React, Vue and single-page apps?
Yes. The widget is dependency-free vanilla JavaScript; it survives route changes in single-page apps and does not pull in a framework.
Can I self-host Clew?
Yes. Run it in Docker or as a single Node process with a built-in SQLite database; visitor data stays on your servers. The self-hosted edition is a one-time license with a year of updates and support.
How much does Clew cost?
The Free plan is free forever: 1 site and up to 3 published tours, no visitor caps. Pro ($14.99/month, 20 published tours, no visitor caps) and Business come with a 14-day trial, no credit card. There is also a one-time Lifetime license and a self-hosted box.
Using Clew? Your numbers on activation and support load belong in this spot.